Our Origin Story: The Journey Behind Our Brand

Our Origin Story

Our Origin Story...Raven Supply Company was forged from a simple idea: to build a brand that honors strength, survival, and resilience — qualities shared by warriors throughout history and by those who serve today.

The Raven is more than our namesake; it’s a symbol rooted deep in Norse mythology. Odin, the Allfather, was accompanied by two ravens — Huginn (Thought) and Muninn (Memory) — who flew across the world each day to bring him knowledge. To the Norse, the raven was a guide, a messenger, and a reminder that wisdom and vigilance are just as important as strength in battle. The raven embodies resilience, foresight, and the spirit to endure — the same traits carried by warriors across every age.

As a United States Marine, I learned firsthand the value of preparedness, grit, and discipline. The field teaches you that the right gear and the right mindset can mean the difference between failure and survival. That experience shaped Raven Supply Company. Our mission is to provide coffee that fuels the fight, gear that withstands the test, and a brand that carries forward a legacy of strength and honor.

Raven Supply Company exists for those who refuse to quit — the military, the first responders, the everyday fighters, and the builders of tomorrow. Our emblem, the Raven, is a mark of vigilance and survival. When you carry it, you carry the spirit of warriors past and present.

Forge your path. Leave your mark.